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Calendars and the Cosmic Race: Popular Art and the Negotiation of National Identity, Idigeneity, and Gender in Post-Revolutionary Mexico
AuthorCooley, Mark D.
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This study deals with the popular art form of calendar chromos during the post-revolutionary period in Mexico. During this time various political figures sought to fill the power vacuum left by the ousting of Porfirio Díaz. As a result, many of these political figures co-opted the revolution, transforming it in la Revolución. In so doing, they re-wrote the recent past through various forms of media including calendar art in hopes of uniting the Mexican people behind their cause. By the time the calendars had reached the height of their popularity, a particular vision of la Revolución had been established. This work looks at how this popular artwork reflected prevailing ideas among producers and consumers of these calendars with regards to nationality, race, and gender.